Growth, Barriers, Myths, and Successful Strategies
Academic Program Evaluation expert and best-selling author, Bob Atkins shares the many reasons you can’t grow, why you must grow, and how to grow, despite all the headwinds.
CEO AND FOUNDER OF GRAY DECISION INTELLIGENCE
Robert Gray Atkins
Start, Stop, or Grow: A Master Class on Academic Program Evaluation and Management
Improve your institution’s academic program portfolio with Gray’s free Master Class series led by experienced higher-education decision-makers. This four-part series covers data analysis, AI and machine learning, program evaluation, and student success integration. Stay ahead of the competition and ensure
What Are the Three Qualities of a Winning Academic Program?
Discover the unique blend of mission, market, and margins that makes a winning program. Take a deep dive into the exciting process of defining your mission, understanding student demand, and maximizing program economics. Join the journey towards creating academic programs
How to Determine Alignment Between Jobs and Academic Programs
Explore the connection between academic programs and employment opportunities with this in-depth analysis of the crosswalk between degree and employment. Learn how to use this tool to align academic programs with the right employment opportunities and understand the limitations of
Leadership Matters. Now More than Ever.
Explore the challenges facing higher education and discover the keys to successful leadership in this thought-provoking blog by Melissa Morriss-Olson. From truth-telling and truth-seeking to building relationships and taking bold action, learn how the best leaders are navigating the
How to Cut Through the Chaos and Define Your Institution’s Markets
Defining your markets is an important step in the program evaluation process, but it isn’t always a simple one. For some colleges, the definition of markets is more complex. The college might serve several markets. Regardless, it is important to correctly
Academic Program Economic Analysis Can Yield Surprising Finds
Think you know which academic programs are high revenue contributors for your college? An economic analysis will reveal the truth. Don’t risk your institutions financial health on guesses or outdated rules of thumb. Learn how to ensure data-informed outcomes.
Determining Market Saturation for Academic Programs
Higher education is becoming more competitive, but there are still many opportunities for growth – if you know how to look for them. One secret is distinguishing between competition, which is ubiquitous, and market saturation, which is rare.
What Is an Academic Program Evaluation Process?
An academic program evaluation process is data-informed, transparent, collaborative, and intensive when done correctly. Having a strong analytical foundation and a clear, inclusive process for program evaluation leads to better decisions, strengthens relationships across the campus, and is consistent with
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