2018 May GrayReports – Student and Employer Demand Trends

June 28, 2018

Every month, Gray releases the latest student and employer demand trends in higher education.  Here are a few of the trends from May of 2018 that we released in June of 2018:

  • The decline in total inquiries seems to be slowing.
  • Conversions rates exceed our baseline, and should lead to rising conversion volumes.
  • Prices for inquiries are rising.
  • Successful brands are enjoying a run-up in searches.

 


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Gray Associates

Gray Associates, Inc. provides the best available data, software, and facilitated processes to help higher education institutions make high-stakes decisions regarding academic programs, pricing, and locations.

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Gray Associates, Inc. is a software and services firm focused on higher education. We help education clients develop fact-based institutional and marketing strategies that maximize outcomes for students, the school, and its constituencies.

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