Program evaluation Resources

For Our Higher education Community
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Gray Insights for Higher Education

From exploring an institution’s purpose to showcasing trends in online education and more, Gray’s Demand Trends blog offers timely topics you should have on your radar.

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GrayData: Espresso Blog

The Espresso blog delivers bite-size data and insights on current job markets and programs with recently-trending student demand.

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Gray’s Monthly Webinar on Student and Employer Demand Trends

Each month, Gray presents the most recent data on student and employer demand trends and additional insights. We also showcase a program-of-the-month during the webinar.

The Ultimate Guide to Data-Informed Academic Program Evaluation

Everything you need to know to evaluate and manage a successful academic program portfolio, this collection of articles is a good place to start. 

5 Emerging Programs for 2023

Gray Associates has combed through multiple authoritative sources to find the emerging academic programs that have the most potential. This webinar series breaks down programs that should be on your radar for 2023.

Gray’s Monthly Community College Webinar on Student and Employer Demand Trends

Each month, Gray presents the most recent data on student and employer demand trends and additional insights. We also showcase a program-of-the-month during the webinar that is of particular interest to community colleges. 

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For our Higher Education clients

Our Promise OF Support to Our Customers

One link provides you with 24/7 access to all up-to-date training and support materials, access to customer support, and your system login.

Once a month, our Customer Success Manager will host an open Zoom webinar for two hours. Any customer can join in and ask questions, share successes, or learn about updates to Gray’s software tools.

Emergency support is available seven days a week during normal business hours.

These documents will give insight into the data, apps and processes that you will use to create successful programs.

A complete guide to using your system. Explore these 15 short videos that guide you through everything from signing into the system to understanding Gray’s extensive data crosswalks.

From understanding competition data to scoring for success, video guides take you through a deeper dive.

Tips, tricks and the latest Gray news. Learn about upgrades, events, industry trends and new learning opportunities. Published quarterly.

How Can Gray Help?

Gray Associates, Inc. is a software and services firm focused on higher education. We help education clients develop data-informed institutional and marketing strategies that maximize outcomes for students, the school, and its constituencies.

To support our client work, we have developed an industry-leading database that combines information on inquiry volumes, demographics, competition, and employment. Using this information and proprietary analytical techniques, we work with faculty and school leadership to develop institutional strategies, select programs, pick locations, and prepare curricula.