October Higher Education Demand Trends: Results Through September 2022

November 17, 2022

Results Through September (2022)

  • In September, US Google searches for academic programs increased 16% year-over-year.
  • However, enrollment declined 5-7% (bachelor’s and master’s programs)
    • This could suggest weak near-term growth, but strong longer-term growth as searchers become students.
  • In Spring 2022, Computer Science had the fastest year-over-year bachelor’s degree enrollment growth.
    • At the master’s level, Information Science grew the fastest.
  • Registered Nurses had the highest volume of job postings for bachelor’s and above graduates.
    • Tax Preparers grew the fastest year-over-year.
  • Demand for Animal Sciences programs at the bachelor’s level is high.
    • Student demand is very high.
    • Jobs per graduate and wages are very low, however, many Animal Sciences graduates go into other fields.
    • There are signs that the market for this program is not saturated.

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As a Digital Marketing Specialist, Reeghan is responsible for the production and scheduling of digital content, managing email communication, and helping to maintain and further develop Gray’s brand. She supports sales, marketing, and the company as a whole by offering her creativity, expertise, and ideas on additional projects.

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