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Expect the Unexpected

Benchmarking Course Costs and Margins:

Gray Associates has begun developing benchmarks on revenue, direct instructional cost, and gross margin by academic program, course, and section. Our first cut at the data, for 100 to 400-level courses in small colleges had some surprising results. A word of caution, these are early results on a sample of schools. As the sample grows, the results may change.


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