Gray Associates, Inc. provides the best available data, software, and facilitated processes to help higher education institutions make high-stakes decisions regarding academic programs, pricing, and locations.
Gray helps higher-education institutions make high-stakes decisions. We provide the best available data, software, and services to inform decisions on academic programs, tuition and pricing, campus locations, and other vital choices.
Our subscription software is built to evaluate academic program portfolios including student demand, employment, competition, and program economics. Beyond our software offerings, we provide strategic research and facilitate decision making.
Our processes enable data-informed decisions that strengthen relationships among faculty, administrators, and other stakeholders.
Programmatic choices are among the most important and difficult strategic decisions an education provider can make…
Gray Associates’ Program Evaluation System (PES) provides data on student demand, employment, and competition…
Gray’s Market Analysis Program (MAP) helps colleges and universities make better, faster, and data-informed decisions….
A complex web of cross-subsidies underlies the academic program portfolio of higher education institutions…
Gray has been helping colleges and universities develop campus-location strategies for several years.
An outdated program portfolio may include once-great programs that now have limited student demand or jobs for graduates.
Using GrayData, we have developed tools to help clients screen and prioritize hundreds of potential acquisition targets.
Gray uses rigorous research, proprietary databases, and advanced analytical techniques to forecast customer decisions, size up the competition, and model economics. Our exclusive data solutions and unparalleled analysis provide you with more than numbers: We give you deep strategic insight.
Our approach is tailored to your circumstances. Our data analysis is customized to your markets, your programs, and your mission. Our workshops are designed to include the correct participants for your institution. In the workshops, we enable your team to make better-informed decisions that combine the best available data with institutional judgment and insights.
The level of insight our clients gain from working with us is no accident. Gray employs some very bright minds, with experience and knowledge you would expect to find at the largest, most expensive consultancies. We have spent our careers doing serious research and focusing on improving higher education, and it shows.
We help you and your team combine your knowledge with our market data to reach informed decisions. These decisions can be fraught with complications that can be difficult to navigate. Gray Associates facilitates these tough conversations, building a consensus and sense of ownership among your stakeholders.
Gray Associates, Inc. is a software and service firm focused exclusively on higher education.
We help higher education clients evaluate and manage their academic program portfolio to maximize outcomes for students, the school, and its constituencies.
In 2020, the pandemic had ravaging effects on supply chains. In the beginning of 2022, it looked like things were turning around – that is, until April, when strains mounted again. We took a look at our Job Postings database, and the data regarding employment opportunities shows a few interesting developments. It might even raise a few questions for you.
Money remains crucially important to not-for-profits, but in a very different way than for for-profits. For universities, it’s a means for mission attainment, whereas it is the overriding objective in business firms. One barrier to the adoption of academic resourcing models is the concern that doing so will “turn the university into a business.” The case against this proposition is very strong, but its demonstration requires considerable explanation.
IPEDS misallocates most online completions, reporting them in the home market for the institution. This reporting bias can be addressed using NC SARA data for online student enrollment by institution and state of student residence.
Enrollment is only one student demand metric you need to evaluate your program portfolio. Low completion rates are harmful to institutional finances and students.
When it comes to fixing an academic program portfolio or running a healthy institution, understanding program economics is vital. The goal is typically not to profit, but to generate funds that the college can re-invest to advance its mission, strategy, and quality of instruction.
Would you be surprised to know that the graduates of this month’s featured program become lawyers, judges, elementary school teachers, and more?
We provide the most accurate data and researched-based strategy, so schools can make the best academic program decisions.
Gray uses rigorous research, proprietary databases, and advanced analytical techniques to forecast customer decisions, size-up the competition, and model economics.
We are part of the higher education community and feel responsible to the industry.
Start with an Overview of your system. These documents will give you insight into the data and processes that you will use to create successful programs. Learn about the Program Evaluation System Plus (PES+) or Program Economics.
Gray Associates, Inc. is a strategy firm focused on higher education. We help education clients develop data-informed institutional and strategies that maximize outcomes for students, the school, and its constituencies. To support our client work, we have developed an industry-leading database that combines information on inquiry volumes, demographics, and competition.
Our analysis helps you focus on the initiatives that will make a meaningful difference.
We answer all email and requests as they come in. If you have an urgent matter please click the link below to give us a call.
Gray Associates, Inc. is a software and services firm focused on higher education. We help education clients develop data-informed institutional strategies that maximize outcomes for students, the school, and its constituencies.
