September Higher Education Demand Trends: Results Through August 2022

October 28, 2022

Results Through August (2022)

  • In August, US Google searches for academic programs increased 10% year-over-year.
  • In Spring 2022, Cyber Security had the fastest year-over-year bachelor’s degree enrollment growth.
    • At the master’s level, Data Science grew the fastest.
  • Registered Nurses and Tax Prepares had the highest volume of job postings for bachelor’s and above graduates.
    • Tax Preparers grew the fastest year over year.
  • Demand for Marketing programs at the bachelor’s level is high.
    • Student demand is very high.
    • Jobs per graduate are high.
    • Wages are fair.
    • Margin per student credit hour (SCH) is average.
      • The illustrative institution was well above the benchmark for 100, 400, and 600-level courses.
      • Cost per SCH varies by over 200% at several levels, suggesting poor control over course size.

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As a Digital Marketing Specialist, Reeghan is responsible for the production and scheduling of digital content, managing email communication, and helping to maintain and further develop Gray’s brand. She supports sales, marketing, and the company as a whole by offering her creativity, expertise, and ideas on additional projects.

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